It happened – I was recently out at a weeknight social event, and after sharing that I am a blogger and content manager, I was asked for my business card. I didn’t have any, so I kind of awkwardly asked them to follow me on Instagram then shoot me an email. Not quite professional. After that, I’d been thinking about upping my game and getting a physical representation of my blogging brand. I was pleasantly surprised to find the perfect business cards and matching stationary. But before we get into that cuteness, it’s worth thinking about why business cards are so important.
Why Bloggers Need Business CardsDo bloggers really need business cards? Yes! As a part-time blogger or full-time blogger, it’s important to build a brand. And what I realized is, though my online brand is strong, I didn’t have the tools to pull that IRL. In addition to building a brand, there are many other reasons bloggers should have business cards –
- It shows you’re serious. There are a ton of blogs out there, but serious blogs, way less. You may be able to say you’re a blogger, but being able to pull out a business card at a networking event, or even just at a grocery store, shows others that you’re serious about your blog.
- You get what you put out. Similar to the first point, by putting together a professional business package, you’re strengthening your brand – and in turn, your business will thank you.
- The key to your work. While your brand may be strong online, supporting that online brand with IRL materials extends and builds your online presence.
Creating the perfect cardsSo I decided that it was time to create business cards online, so I would never be without a card handy! I found Basic Invite, an online stationery site that, in reality, is anything but basic. In addition to a huge line of stationery and invitations, Basic Invite has a ton of great pre-designed business card designs for just about every industry. As it turns out, the one I selected was actually a hair stylist business card template. With a little creativity, I turned it into a super cute blogger business card that I can’t wait to hand out.
How I Made My Business Cards
- Picked a template – I spent a good amount of time browsing through the pages of business cards. After narrowing it down to my 3 favorites, I designed each one so I could make my final decision.
- For the card I chose, I gravitated to it because of the full-card image. Using an image on a business card is something I haven’t seen all that often, so I thought this would really make a memorable business card.
- I imported the image and played with the positioning.
- Typed in my information – the font that came with this style was super cute, so I didn’t need to change that.
- After I had the image and text, I played with the positioning a little more so it fits perfectly.